BACK TO SCHOOL
CAMPAIGN

Bold creative direction brought this campaign to life with fresh visuals and a cohesive brand story.

Creative Direction

This project showcases strong creative direction in the luxury space, drawing on key skills such as photoshoot direction, visual storytelling, campaign strategy, merchandising, collaboration, and brand positioning.

Setting the Tone

Fresh, youthful visuals established the energy and direction of the back-to-school campaign.

BACK TO SCHOOL CAMPAIGN

Creative Direction

BACK TO SCHOOL
CAMPAIGN